Sanrio Character Park Harmonyland in Oita Prefecture will welcome the spring season with the limited-time event Harmonyland Flower Fantasy, running from March 20th to June 30th, 2026. With the theme "Flowers, music, and lots of KAWAII," the park will be filled with colorful blooms, fun performances, and Sanrio characters dressed in florist-inspired costumes.
Throughout the event period, visitors can enjoy a mix of flowers and entertainment across Harmony Village. One of the main attractions is the participatory flower show The Colorful Blooming!, where Hello Kitty and her friends sing and dance in a flower garden setting. Guests are encouraged to join in by calling out "Blooming!" as music helps the flowers burst into color on stage. The show features fairytale-style lyrics by Koharu of Charan Po Rantan, paired with nostalgic music that adds to the magical atmosphere.
The park itself becomes a springtime garden, with the Harmonyland Flower Garden opening near the Harvest Table and floral decorations spreading throughout the grounds. This year, even more areas will be transformed into photo spots, including character-shaped topiaries and flower wagons. Harmonyland is also home to around 500 cherry trees, allowing guests to enjoy cherry blossom viewing alongside the seasonal displays.
Character interactions are another highlight, with special greeting events featuring characters in flower-themed costumes, welcome greetings with flower balloons, and daily bingo activities. Visitors can also look forward to limited-time spring menus, flower-inspired sweets, and exclusive event merchandise.